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PLAYFUN INTRODUCTION

Shenzhen Playfun Culture & Technology Inc. is a key cultural and creative enterprise in Shenzhen that invested by Shenzhen government, renowned investment institutions and industry experts.

Registered in May 2009, Playfun was originated in general contracting of high-tech themed cultural projects as its core business. After years of stage breakthrough development, including business expansion, technology innovation, commercial model combing, fine management innovation and introducing strategic shareholders, we have become a comprehensive cultural and creative enterprise that consolidate general contracting of cultural tourism theme projects, offline experience chain brand, Science and Technology Museum and Museum, IP incubation, and investment and operation for creative and cultural tourism projects.

We integrate high-quality domestic and foreign supporting resources of films, advanced equipment, games, environmental art and deploy such technologies as 3D animation, digital stereo movies, human-machine interaction and system integration to guarantee comprehensive, high-quality and professional services, including overall planning, conceptual design, film production, engineering design, facility customization and construction management, and etc., for tourism, theme parks and theme cultural projects. In 10 years, we have served a respectable amount of domestic and international clients and achieved strategic partnership with them, including Changzhou Dinosaur Park, Suzhou Amusement Land, Hengdian World Studios, H.Brothers Film Studios & Resorts, Zhejiang Radio & TV Group (Xiangshan Movie & TV Town), Wanda Group, Evergrande Group, Beijing Energy Investment Holding Co., Ltd., MCC Group, and etc..

Playfun concerns about the growth of young people. To inherit culture and  spread science, Playfun  integrates culture and technology into cultural projects, such as Science and Technology Museum, Museum, Children’s Palace that driven by government and work together to create a new era of comprehensive pavilion for popular science education and spiritual growth for adolescents.

In regard to creative operation of technological entertainment projects, we miniaturize and intensify large theme park attractions and place them inside shopping malls of major cities by means of independent investment and operation, and franchising. We invest heavily into the development of new products by partnering with famous domestic and international animation, films, games and other intellectual property to ensure consumers receive the most up-to-date, high-tech and exhilarating experience. We have established strategic cooperation with hundreds of domestic first-line commercial chain brands, such as Wanda Group, Vanke, Yintai Group, the MIXC and etc., and now become a well-known domestic chain platform for offline entertainment and IP incubation.

In recent years, we focus on macroeconomic policies of developing cultural tourism, characteristic town, and the "Belt and Road" initiative, and meanwhile make full use of superior resources of our strategic shareholders——Shenzhen Investment Holding Co., Ltd. (one of the largest state-owned enterprises in Shenzhen), Shenzhen Sphinx Cultural Industry Group Co., Ltd. and China New Film Media Group and achieve project corporation with local governments. We aim to create a new cultural tourism brand with creativity, science and technology, education, tourism.

In terms of capital management, Playfun as early as 2014 has introduced the largest domestic investment agency——Shenzhen Capital Group Co., Ltd. to standardize management and implement equity incentive timely. In early 2015, Playfun completed the shareholding system reform, and was approved to be listed on the "New Third Board" in November. Followed by the capital injection of Shenzhen Small & Medium Enterprises Credit Financing Guarantee Group Co. Ltd., Shenzhen Capital Co., Ltd. and TopoScend Capital Investment Co., Ltd. and etc., Playfun has become a cultural and technological innovation enterprise that attracted to numerous well-known investment institutions.

In the future, Playfun will further stable development of cultural and creative industries, develop new business models, and layout different scale and dimensions of happy and cultural experience projects, and combine capital operation to build a comprehensive cultural and creative industry group that has an assets of over 10 billion and consolidates brands, investment, licensing, platform operation, upstream and downstream industry consolidation. Our goal is to become the largest domestic ecological chain for cultural and tourism projects, science education, offline IP experience network and family sharing platform.

Happiness is infinite. Today, with the booming of world’s cultural tourism industry, and to spread happy experience everywhere and bring the created-in-China cultural projects to the world, Playfun will join hands with you to create the peak experience of S&T entertainment and compose a new chapter of the culture industry.

THE LEADER OF CHINA’S NEW CULTURE & TOURISM INDUSTRY

PLAYFUN CORE VALUE

Playfun Mission: May every corner of the world be filled with fun.

Playfun Vision: To build a global industry chain of happiness experience.

Playfun Orientation: the Leader of China’s New Culture & Tourism Industry

Playfun Slogan: Creativity leads the future.

OUR HISTORY

  • 2018

    2018
    On March, Having the honor to win “ China Amusement Product Innovation Award”, “China Amusement Product Quality Award” (Skyscraper Award)

    On April, PLAYFUN Chengdu Branch Corporation was officially founded.

    On May, Having win the honor of “2018 Annual award for Outstanding Thematic Culture& Travelling Projects”

    On June, Having win the honor of “2018 Thematic Amusement Industry brilliant service institution”

    On June, Join HB Real Scene Entertainment Content Engine Alliance

    On June, PLAYFUN Shanghai Branch Corporation was officially founded.

    On August, Chongqing Playfun Culture and creative co., ltd was officially founded.

  • 2017

    2017
    January |Fun Life”| Spring Festival evening party 

    February

    IKEA visit Playfun for investigation and communication.

    China Merchants,Shekou has signed with Playfun for the strategic cooperation.

    Won China Attractions & Entertainment Products Innovation Award.

    On July, gaining the first Foreign Invention Patent
  • 2016

    2016
    On May 2016, Playfun Magic Museum launched its flagship

    store at Wanda Mall, Nanchang, Jiangxi province, and it attracted 5,000 people

    to experience the fun on the opening day. From then on,

    not only has it become an offline platform for experiencing

    technological entertainment, but also a paradise that

    produces joy and thrill.

    On May. Cooperation with AE,USA for <>

    On September: Playfun signed strategic investment contract with Shenzhen Investment Holding Co., LTD, introducing 54 million Yuan for whole development of company.

    Playfun won Ferries Award of Chinese Entertainment industry granted by CAAPA

    On October, caring autistic children activity was conducted on Playfun Magic Museum successfully.

    On Sep, The first “MIDA” super warships was landed on Tianhong, Xixiang,Shenzhen.
  • 2015

    2015
    2015

    On April, President of Playfun Mr.Jiang visited to Seattle, San Francisco , Silicon Valley with Wangshi(A famous Chinese entrepreneur) for further study.

    On May, The Ming Tombs, Timeless China project was completely built and start to enter operation process.

    Shenzhen Excellent New Format Enterprise Top 10

    2015 Shenzhen Minor Enterprise Entrepreneurial Excellence Top 10

    2015 Shenzhen Independent innovation Minor Enterprise

    JUNE. 2015 Guangdong “Contract Keeping and Credit First” Enterprise

    DEC. 2015 National High-Tech Enterprise
  • 2014

    2014
    On April, Playfun signed the strategic cooperation with SCGC to strengthen the development of whole management.

    On May, deputy mayor has visited to Playfun for inspection work.

    On June, Playfun move to A8 music hall.

    On August, Board of directors took part in the “Influence Talk” of CCTV as the distinguished guest. 

    On October, the first Magic Museum start to enter the operation process.
  • 2013

    2013
    2013

    On March, the newest generation mufti-degree of freedom thrill rides first time showed on CAAPA exhibition, Beijing.

    On June, Playfun went to Singapore for IAAPA exhibition.

    On November, Playfun went to USA for IAAPA exhibition.
  • 2012

    2012
    In June,2012. Playfun participated the IAAPA exhibition in America and HK at the first time.
  • 2011

    2011
    In July 2011, Playfun factory went into production process. Since then, the R&D as well as the production pf Playfun theme park products has gone into the high-speed growth phase.
  • 2010

    2010
    In March 2010, Playfun took part in the Beijing Exhibition.
  • 2009

    2009
    In May 2009, Playfun was officially founded.

    The core business is general contract of high tech themed cultural project. Aiming to provide overall, high quality and innovative project integration service for clients including master planning, concept planning, video making, engineering design, equipment customization as well as project construction management.

  • 2007

    2007
    Chinese theme park dream started from 18㎡ office room in 2007.